An example of an author’s column on the AdCombo blog
SINGAPORE, December 27, 2022 /24-7PressRelease/ — Many articles have been written about the importance of content marketing, and that’s no surprise. Content marketing aims to build long-term relationships with the target audience. Companies are willing to invest a lot of time and effort to gain the trust of customers, attract new people, and keep old ones.
Such investments pay off well. According to statistics, companies that actively run their blog attract up to 55% more visitors. Also, it was established that about half of the customers look through three to five posts before making a purchase. In addition, for a company, it’s vital to show its expertise in solving people’s issues. A possible way to show problem-solving competence is through blogging and social media. With different posts, videos, and podcasts, more customers will trust such a brand, ask for services, and what is more valuable – recommend the company to their circle of contacts.
AdCombo company has a great experience in the affiliate marketing niche, gained over nine years of active work. Recently, a content experiment was launched, and at the end of 2022 it is still going on. On the company’s blog, PR manager Victoria has an author’s column, “PR manager turns into an affiliate.” It’s a real-time story about a PR manager with no experience in launching ad campaigns, and she is taking her first steps in running traffic.
From a content marketing perspective, this author’s column shows great results. Newcomers to the CPA marketing niche with great interest follow the story of PR manager Victoria, write comments under the posts, and share experiences about their first steps. Building trust relationships with the audience, support, and expectation of the next publications is an example of a working content strategy that can be applied to any business.
AdCombo is a CPA network of 100,000 affiliates, who generate over 1 billion clicks a day across the globe. They provide thousands of exclusive offers in low competition markets across more than 12 niches.
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